INM / Case Studies / Novo Banco

CASE · PORTUGAL · NOVO BANCO

A decade-long mobile partnership, from Tablet Banking to Smartapp

INM was selected as Novo Banco's technology partner for its mobile channels - a relationship that began with Tablet Banking and has since evolved into the bank's Smartapp, still active today.

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CHALLENGE

Keeping a mobile channel evolving, without losing what already worked

A long-running technology partnership has to keep delivering - new devices, new expectations, new competitors - without breaking the trust built over years or disrupting a channel customers already depend on.

APPROACH

From parity to Smartapp, one phase at a time.

01

Functional parity

Rebuild the existing scope on the new channel first, so customers felt no discontinuity.

02

New, high-value services

Introduce innovative functionality with real value for customers and for the bank, once the foundation was solid.

03

Continuous evolution

Keep the relationship active well beyond go-live, evolving the channel from Tablet Banking into a full Smartapp.

RESULTS

What changed for Novo Banco.

A partnership that has lasted

Still active more than a decade after it began, evolving together with the bank's mobile strategy.

Award-winning electronic channels

Recognition for Novo Banco's digital channels, delivered alongside INM.

A more personal branch

Branch service shifted toward more personalised customer treatment, supported by application tooling.

See what a decade-long channel partnership could look like for you.

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